March 20th, 2012 by Georgeann The Springtime Psychological Effects of Color Are Intoxicating
It is officially here: March 20th, the first day of Spring! Spring is all about renewing, reawakening, reviving. As nature shakes off the grey cold of winter, so can we!

Daffodils & Crocuses by the Brooklyn Promenade
I think our “Spring Awakening” really started last week when we switched our clocks ahead, so the workday didn’t end with darkness. The increase in daylight tends to energize us, and I personally find myself responding intensely the spring colors’ effects on my mood – from the pops of green-gold on Forsythia bushes in the park, to the bright green spring bulb planting in my neighbor’s window box.
Could it be that colors really have a psychological effect? [Read more →]
March 19th, 2012 by Georgeann
Popping with vibrant color and dynamic movement, we have been having trouble keeping enough of our “Pop” flower arrangements in stock – the flowers keep ‘popping’ out of the store!
This modern flower arrangement features clusters of electrifying hot pink-and-yellow gloriosa lilies, “Flash Baccara” roses, pretty locally grown plum-colored tulips, and is accented with loops of lily grass and galax leaves. Petite, perky, and perfect for a desk, our “Pop” flower arrangement is a refreshing pick-me-up!

The "Pop" Flower Arrangement at Big Apple
To order our beautiful “Pop” flower arrangement, add it to your shopping cart or give us a call directly at (212) 687-3434.
Stay tuned for the next edition of Flower Arrangement of the Month, and check out the rest of our Winter Collection to see more of our fabulous seasonal flower arrangements!
March 16th, 2012 by Ashley
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Photo by Jay Woodworth, Flickr
Fine soft spring weather we’ve been having…it’s putting us in the mood for long lunches in the little park on the corner, iced coffee with lots of sugar, and leaving work earlier to stroll the Highline while the sun sets over Jersey. Spring is SO IN THE AIR! And St. Patrick’s Day is just around the corner.
Aside from St. Patrick’s Day, we generally associate the spring color green with foliage. However, there are a remarkable number of gorgeous green flowers that floral designers love to use to bring that refreshing shade of springtime green indoors. Roses, Cymbidium Orchids, Tulips and Hydrangea all naturally-growing green flowers that are versatile staples in most flower shops. They can stand alone, or pair perfectly with every color.
March 15th, 2012 by Ashley At Big Apple Florist, we like to think we’re in the business of delivering smiles (and flowers, too!). We love to hear from our happy customers, and this sweet thank you note from a client of ours touched us so much, we asked her if we could share!
Big Apple Florists,
Thank you so much for the beautiful flowers. They exceeded every expectation I had. I always knew you did beautiful work based on the weekly arrangements delivered at ESB, but to see a more personal touch – was just amazing. You guys went above and beyond your call of duty.
…I could go on and on, but I have to get back to work.
Again, thank you.
You guys are the Best!
Julie Williams
P.S. I hope you and your staff enjoy the tasty treats as a token of my appreciation.
Thank you so much, Julie! We hope your beautiful flower arrangement lasted longer than those delicious treats did in our shop!

We’re happy to accommodate your floral requests! To order your own custom floral arrangement, give our design experts a call at (212) 687-3737. You can also email us with any floral arrangement requests.
March 13th, 2012 by Georgeann
This has been a weird winter. When we should have been shivering in December, we were holiday shopping in flip flops and spring jackets instead. Nature finally ran its course – the leaves managed to fall off the trees, and the planters and wi
ndow boxes around town have faded to drab, dusty arrangements of leaves and sticks. But now that it’s warm and balmy, wouldn’t you rather see fuzzy green buds on the trees and daffodils shooting up all over? Many of our corporate clients do, and I can’t wait either!
Pansies Help Welcome Springtime in February
One of my clients could not wait for spring flowers, so we took a chance and planted a vibrant rainbow of pansies in her front outdoor planter a few weeks ago to combat the lingering grayness of late winter.
[Read more →]